University of Florida, Jacksonville Jaguars announce partnership
UF enters a 4-year promotions partnership with an NFL team in Florida
JACKSONVILLE, Fla. (WCJB) - The University of Florida (UF) announced a 4-year partnership with the Jaguars, an NFL team based in Jacksonville.
For the next 4 years, UF and UF Health brands will be displayed at Jaguars games, both in the U.S. and overseas. The university and the football team will also work together on marketing campaigns.
“The University of Florida has big plans with Jacksonville, and our partnership with the Jaguars is just the start,” said UF Board of Trustees Chairman Mori Hosseini. “We’re excited about the future.”
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The cost of UF’s partnership will be covered using private funds.
UF officials clarified this partnership does not address where the team will play their 2027 season while EverBank Stadium is being renovated. Ben Hill Griffin Stadium in Gainesville is reportedly one of the locations being considered for the Jags’ temporary home.
The university has plans to establish a graduate campus in Jacksonville that will focus on fintech and medical technology. Classes are expected to begin in fall 2025 in a temporary space inside the JEA building.
“We’re thrilled to partner with the University of Florida beginning with our 30th anniversary season,” said Mark Lamping, president of the Jacksonville Jaguars. “With UF’s proximity to Jacksonville and their investment in our city in higher education and health care, it’s a natural collaboration between our two institutions.”
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“This partnership will highlight the rocket-ship trajectory that UF, the Jacksonville Jaguars, and the city of Jacksonville are all on,” UF President Ben Sasse said. “With this agreement, UF and the Jacksonville Jaguars are demonstrating our shared commitment to the vitality of both the Jacksonville community and the state of Florida.”
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